Family Goes To The Cinema is a fresh, innovative campaign for which Fish Ladder has created a complete, well-thought world packed with dozens of exciting adventures.
Thanks to the characters living in this cinematic land every visit in the cinema becomes a great opportunity to meet a group of the coolest and wackiest friends.
The campaign promotes a loyalty card for children and parents. Families will not only get an offer designed for their needs, they will also be invited to the rich world of heroes and exciting adventures. Those will allow them to look behind the scenes of making a movie and meet a bunch of colorful, cinematic characters. There’s a deceitful director Maestro in this world and he has evil plans regarding Volta Karambol – brave student of the stuntman school. The only person that can stop him is Lens – a shy, beginning cinematographer – and his unusual sidekicks.
The newest Multkino’s campaign dedicated to families, offers, among other things, cheaper tickets and a loyalty program, while the world designed by Fish Ladder encourages children to get interested in cinema.
GALLERY
Credits
concept/
- Fish Ladder
creative strategy:
concept/
- Fish Ladder
creative strategy:
director:
- Tobiasz Piątkowski
story:
- Tobiasz Piątkowski
executive producer:
- Marta Staniszewska
concept artists:
- Jakub Szczęśniak
- Tobiasz Piątkowski
- Maciej Rębisz
2D artists:
- Wiesław Skupniewicz
- Ciurska Karolina
- Maciej Rębisz
- Katarzyna Lewandowska
- Szymon Kuczmierczyk
postproduction producer:
- Katarzyna Kopczyńska
CG supervisor:
- Paweł Ruszkiewicz
- Łukasz Kubiński
CG production supervisor:
- Mariusz Radomski
3D artists:
- Łukasz Kubiński
- Waldemar Nalepa
- Marcin Muszyński
- Katarzyna Seńczuk
- Monika Migdalska
- Karina Zając
- Krzysztof Opieka
- Maciej Żuk
- Zosia Onufruk
- Ewa Oleksik
- Jeremi Jędroś
- Mariusz Majchrzak
- Maciej Hrynyszyn
- Magdalena Modzelewska
sound production manger:
- Justyna Pawluk
voice actors:
- Barbara Kałużna, Waldemar Barwiński
voice/script:
- Michał Puczyński
music:
- “Beat Up”
composer:
- Nick Fisher
sound design and mix:
- Wojtek Chołaściński
theater version:
- Michał Barycki