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See projectCheck out this stunning AXE commercial that our Platige Team had the opportunity to work on.
Such a colorful array of visuals and dazzling effects in an ad directed by Mike Diva, with rapper Lil Baby and his music. Congrats to our Commercial Team; you did a fantastic job bringing this epic kaleidoscope of colors to life!
“In this commercial, we have everything: motion design, 3D and 2D character animation, many abstract forms, and photorealistic elements. What is unique about this project is a great deal of open-mindedness of the director and the client to our creative solutions.” – Sonia Marcinkowska, Producer.
Credits
Client
- Unilever
Brand
- AXE
Postproduction Company
- Platige Image
Client
- Unilever
Brand
- AXE
Postproduction Company
- Platige Image
Director
- Mike Diva
DOP
- Aaron Grasso
Vice President, Global Dove Brand
- Augusto Garzon
Global Brand Director, AXE
- Caroline Gregory
Senior Brand Manager, AXE Brand Engagement
- Daniela Curiel
Global ABM, AXE
- Matthew Yocum
Sr. Regional Advertising Producer
- Attilio Gianfrancesco
- Arlene Fernandez
- Lorraine Warner
Agency
- The Martin Agency
Executive Creative Director
- Ashley Marshall
Creative Director
- Mik Manulik
Associate Creative Director
- Garrick Sheldon
- Rahim Masunu
Art Director
- Emily Delius
Copywriter
- Dallin Slavens
Producer
- Jacob Munson
Managing Director, Head of Integrated Production
- Brett Alexander
Group Account Director
- Gillian Merrill
Account Director
- Pete Norquist
Account Supervisor
- Becki Smith
Project Manager
- Natalie Meyers
Financial Affairs Manager
- Missy Walker
Associate Director, Business Affairs
- Gloria Gutierrez-Anderson
Global Business Director, IPG
- Federico Duberti
Global Planning Director, IPG
- Gerard Crichlow
Production House
- Lord Danger
Executive Producer
- Josh Shadid
Executive Producer / Line Producer
- Taylor Vandegrift
Head of Production
- Eric Badros
Editor
- Lawrence Young
Assitant Editor
- Kyle Moriarty
Executive Producer
- Maura Woodward
Head of Production
- Anne Lai
- Luiza Naritomi
Producer
- John Dillon
Audio
- Lime Sound
Sound design and mix
- Ben Tomastik
Audio Assistant
- Kris Huayta
Executive Producer
- Susie Boyajan
Music Agency
- Big Sync Music
Music Supervisor
- Alex Menck
Platige Image
Executive Producer
- Aurelien Simon
Creative Director
- Jason O. Monroe
Head of CG
- Marek Gajowski
Art/VFX Supervisor
- Bartosz Krasicki
Art Director
- Eugene Gauran
Head of Production
- Aga Górna
Postproducer
- Sonia Marcinkowska
Production coordinator
- Ewelina Mazur
- Karol Korwek
- Paulina Sadownik
Grading
- Piotr Sasim
Online
- Piotr Popielawski
- Mariusz Seliga
- Justin Keil
Concepts
- Agnieszka Nieroda
- Artur Górczyński
Modelling
- Mikołaj Mlonek
- Szymon Burzawa
- Ines Coimbra
Character modeling
- Magdalena Modzelewska
Rigging
- Paweł Szczęsny
- Igor Surin
Matte Painting
- Adrian Tarasek
Motion Design
- Marcin Struniawski
3D Animation
- Tomasz Grenda
- Damian Kłos
- Marcin Struniawski
- Troy Brasness
Rendering
- Jakub Włodarczyk
- Tomasz Dziedzic
Compositing Lead
- Maciej Prętki
Compositing
- Jakub Wróbel
- Sebastian Faliński
- Mariia Kuznietsova
- Tomasz Gołębiowski
- Jacek Ostaszewski
- Marcin Struniawski
On-set Supervisor
- Gawain Liddiard
- Jason O. Monroe
DI
- Piotr Dutkiewicz
Audio/Video Technique – DI Support
- Maciej Żak
- Kamil Steć
- Cezary Musiał
