Versace
Bright Crystal
See project“Crucial Decisions” is an ad for PKO Bank Polski, produced in cooperation with Dobro and Agencja Warszawa, directed by Tomek Bagiński. Kaśka Dubińska was the producer and Marek Gajowski – CG Supervisor.
Ad’s plot concentrates on decisions; that each, even the smallest one, may be significant and shape our lives. A boy wishing te become an astronaut revisits his family members’ decisions. Scenes also refer to Polish traditions – e.g. there’s a portrait of a romantic poet or a girl fencing with a sabre at Arkadia, Łowicz County. Michał Kuczmierowski, PKO’s Director of Marketing says:
We are showing strong bonds between our bank and Poland; that it was present during every key event in the country
Music for the ad was written by Marcin Pawłowski, known as Pawbeats.
Credits
Director:
- Tomasz Bagiński
DOP:
- Marek Sanak
2unit Director:
- Tomek Suwalski
Director:
- Tomasz Bagiński
DOP:
- Marek Sanak
2unit Director:
- Tomek Suwalski
Client:
- PKO BANK POLSKI
Creative team:
- LESZEK ZINIEWICZ
- ŁUKASZ WITKIEWICZ
Art Director:
- LESZEK ZINIEWICZ
Copywriter:
- ŁUKASZ WITKIEWICZ
Client Service:
- AGNIESZKA ZUBRZYCKA
Account Executive:
- BARTOSZ DRZEWIECKI
Producer:
- PAWEŁ SZMAUS
Production House:
- DOBRO
Producer:
- Sławek Jurasz
Set Designer:
- JEREMI BRODNICKI
Costume Designer:
- MARIA GÓRSKA
UPM:
- ANDRZEJ KAZIMIERCZAK
PLATIGE IMAGE
Postproduction Producer:
- Kaśka Dubińska
Art Director:
- Tomek Suwalski
Editing :
- Wojtek Włodarski
Grading:
- Piotr Sasim
Online:
- Mariusz Seliga
CG Supervisor:
- Marek Gajowski
Concepts:
- Damian Bajowski
Modelling and Shading:
- Szymon Burzawa,
- Kuba Przybolewski
Rigging:
- Nathan de Pascale
Textures:
- Szymon Burzawa
- Kuba Przybolewski
Matte Painting:
- Maciej Biniek
- Damian Bajkowski
Previz:
- Katarzyna Olszewska
3D Animation:
- Olga Szablewicz-Pisuk
- Bartek Jerczyński
Tracking:
- Szymon Słowikowski
Lighting and Rendering:
- Kuba Przybolewski
- Szymon Burzawa
- Bartek Kmita
Compositing:
- Szymon Słowikowski
- Dmytro Kolisnyk
- Jakub Petruk
- Rafał Sadowy
- Mariusz Seliga
- Marek Gajowski
- Bartek Kmita
On-set Supervisor:
- Marek Gajowski
Sound Producer:
- Kamila Kwasowska-Wolińska
Sound FX:
- Wojciech Chołaściński
Music composer:
- PAWBEATS Marcin Pawłowski
CTO:
- Tomasz Kruszona
Lead Pipeline TD:
- Jarosław Zawiśliński
Pipeline TD:
- Łukasz Dąbała
- Witold Duraj
- Adrian Krupa
- Tomasz Kurga
- Maksim Kuzubov
- Sergii Nazarenko
Lead Render Wrangler:
- Rafał Wójcikowski
Render Wranglers:
- Kamil Boryczko
- Łukasz Derda
- Marcin Jóźwiak
Head of IT :
- Piotr Getka
IT:
- Jakub Dąbrowski
- Krzysztof Konig
- Marcin Maciejewski
- Łukasz Olewniczak
